Technology
THE BUSINESS AND CULTURE OF OUR DIGITAL LIVES,
FROM THE L.A. TIMES
Apple to make 'education announcement,' churns rumor mill
Apple Inc. on Wednesday sent out media invitations to what the company is calling an "education announcement" in New York City on Jan. 19.
The event is scheduled to take place at 10 a.m. EST at the Solomon R. Guggenheim Museum, not far from Central Park.
The invitation looks cool, featuring a line drawing of the New York skyline with an apple in the center. The text is cute too: "Join us for an educational event in the Big Apple."
Clever!
And, in typical Apple fashion, it includes almost no other information.
The lack of hard facts has not stopped mass speculation about just what the "education announcement" might be about. Some might argue that the invitation's cryptic nature encourages it.
The general consensus is that Apple will be announcing an initiative related to iBooks in education -- perhaps the textbook-on-iPad plan that Steve Jobs discussed with his biographer, Walter Isaacson.
Or could it be something else? Stay tuned.
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-- Deborah Netburn
Image: The invitation to Apple's mysterious "educational event." Credit: Apple Inc.
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